Actions of University Social Responsibility in the educational offer of the Economic-Administrative Area of the Universidad Veracruzana

Abstract

This research highlights the issue of university social responsibility, as an element to develop, establish and implemente socially responsible management structures.

This is an investigation with descriptive scope based on evidence and experience, compiling and consulting information from recognized authors on the subject, highlighting François Vallaeys. In the same way, based on social commitment, some of the multiple actions carried out by the Universidad Veracruzana are mentioned, in which it promotes the implementation of good practices within responsible quality management, thus contributing to the institutional development of higher education; afterwards, elements related to the process of obtaining the achievement of university social responsibility marks, given by the Asociación Nacional de facultades y Escuelas de Contaduría y administración and Schools of Accounting and Administration, where the participation of business faculties, attached to the general direction of the economic-administrative academy of the Universidad Veracruzana, enhancing the strengthening of social responsibility, in which, from this reference, indicators of evaluation, growth and management of good practices are perceived in academic entities for decision-making, and encourage, promote and coordinate an improvement plan based on self-knowledge for a social impact.