Covid-19, globalización, complejidad e incertidumbre: algunas reflexiones sobre gestión empresarial en tiempos de crisis y más allá

Arturo Rodríguez-Castellanos; Nerea San-Martin-Albizuri

doi:10.22579/23463910.219

Authors

Arturo Rodríguez-Castellanos Universidad del País Vasco UPV EHU https://orcid.org/0000-0002-9436-423X
Nerea San-Martin-Albizuri Universidad del País Vasco UPV/EHU https://orcid.org/0000-0001-7714-4182

DOI:

https://doi.org/10.22579/23463910.219

Keywords:

Covid-19, economic crisis, globalization, complexity, uncertainty, business response

Abstract

The covid-19 pandemic has induced a strong economic crisis, whose duration and strength are difficult to predict. Many companies in different sectors have suffered its effects.

What could be done to ensure the survival of firms, not only to cope with the immediate effects of the crisis, but to overcome the difficulties of an increasingly complex and uncertain environment?. The aim of this paper is to provide some answers on this point.

Thus, we examine the characteristics of this crisis, considering both the differences and the similarities with previous crises, and outlining some of the expected consequences of it. In addition, we address suggestions in the business field, both to overcome its immediate effects and to face longer-term business survival. Regarding this last point, it is proposed the achievement of two basic purposes: innovation and sustainability. And for this, a number of skills must be developed, especially three ambidexterities.

Author Biographies

Arturo Rodríguez-Castellanos, Universidad del País Vasco UPV EHU

Doctor in Economic and Business Sciences from the University of Bilbao (Spain). He currently works as a Full Member of the Royal Academy of Economic and Financial Sciences of Spain, Collaborator of the Chair of Family Business at the University of the Basque Country (Spain) and Tutor Professor of the Doctorate in Sciences of the Administration of the National Autonomous University from Mexico.
He is a member of editorial boards and evaluation committees of various scientific journals, as well as national and international scientific conferences. He is the author or co-author of seventeen books and more than 150 articles in scientific journals and scientific book chapters.
His research activities have focused on the fields of financial management and especially international financial management, R&D management and its transfer, innovation, knowledge management and its relationship with finance, and financial valuation.
of intangibles.
Nerea San-Martin-Albizuri, Universidad del País Vasco UPV/EHU

PhD in Economic and Business Sciences from the University of the Basque Country UPV / EHU (Spain).
She is currently an Interim Labor Professor at the Faculty of Economics and Business of the UPV / EHU and Director of University Projection at the Bizkaia Campus, at the same University.
He is a member of the Institute of Economics Applied to Business and belongs to the evaluation committee of the journal Cuadernos de Gestión.
She is the co-author of several book chapters and several articles in international scientific journals.
His research activity has been developed around the management of international finance, financial crises, risk management, and the Chinese economy. Recently, he has specialized in the study of electronic means of payment.

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Covid-19, globalization, complexity and uncertainty: some reflections on business management in crisis times and beyond

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